DAT Photo—Visual Identity Through One-Off Ads

This project showcases a series of standalone social media ads designed to promote a photographer’s services at gaming and anime conventions. While each graphic served a specific, immediate purpose—whether highlighting rates or announcing a giveaway—the emphasis was on creating visual cohesion over time. By consistently using the photographer’s own imagery as the focal point, I ensured that every post doubled as both a portfolio sneak peak and an aspirational trigger. The goal: design that not only represents the brand, but also inspires potential clients to picture themselves in the frame.